432 – that's exactly how many months for free in our network we gave away during all three editions of Men Expert Survival Race this year, an urban obstacle race. In addition, platinum, gold, and silver numbers, Viking gadgets, and YI Action Camera sports cameras in #RUNVIKINGS, a competition preparing participants for the race.
This is the third year of our collaboration with the organizers of Men Expert Survival Race.
– Survival Race is one of those races where reaching the finish line, overcoming your own weaknesses, and playing fair are more important than the result. This is precisely why this competition is so close to our values and why we gladly support it. We like sports, adrenaline, and the challenges that participating in a race provides – says Bartek Grabowski, Head of New Business at Mobile Vikings.
This year, you could meet us during all three editions of the competition – in Wrocław, Warsaw, and Poznań. As usual, we prepared obstacles on the route that were meant to make reaching the finish line a bit more difficult for you. At the beginning, you complained that we were treating you too leniently, so we met your expectations and increased the difficulty from edition to edition.
To sweeten the hardships of the race a bit, we handed out prizes to the winners at the finish line. In total, we awarded all laureates:
- 12 platinum Mobile Vikings numbers;
- 12 gold Mobile Vikings numbers;
- 12 silver Mobile Vikings numbers;
- 432 months for free in our network.
During the break between races, you could participate in contests and challenges organized by us, including tire flips and power rope for time. Winners could expect vouchers for free top-ups and Viking helmets and t-shirts. The absolute record holder in the Power Rope Challenge was Patryk from Survival in Poznań with a time of 21 minutes.
This year, we went a step further and decided to prepare you properly for the Survival Race. In the #RUNVIKINGS competition, you could not only work on your athletic form but also win 3 YI Action Camera sports cameras, 24 vouchers for Survival Race, and 63 months for free in our network. All you had to do was run a route of a shape we specified and post a screenshot of it on your Instagram with the appropriate hashtags. The campaign was successful, and you can see the routes run here.
We hope that many of you participated in this year's editions of Survival Race and had a great time with us. Check out the atmosphere we had in Warsaw.
